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I really enjoyed the recent blog on “7 things journalists wish PR pros knew about pitching” bit.ly/Kqgo8i. I’ve been on both sides of that one. Before I opened the agency, I was a journalist back in my hometown of Chicago. First with a local newspaper, the political beat no less, and later with a number of trade publications and journals focused on technology.
I think there’s a necessity for a blog on the “7 things clients need to know about PR.”