Posted on December 29, 2010 by .(JavaScript must be enabled to view this email address), in Agency Life, How To, Planning/Research, (0) Comments

By most accounts, 2010 sucked. For some, on an epic scale.

Still, many managed to find good jobs, buy houses; others started businesses, ran various marketing campaigns, or successfully rebranded their companies.

Suffice it to say we made it through and stand ready to embrace the hope and opportunity that a new year always promises. You have to admire the resilience of the human race.

Posted on December 01, 2010 by .(JavaScript must be enabled to view this email address), in Branding, Marketing, Trends, (1) Comments

Before you get into “holiday mode,” consider this: In volatile markets, it can be necessary – even urgent – to reposition a product line, a brand, maybe even the entire company.