The Most Effective Ways to Market Your Business in 2010 and Beyond
Posted on August 02, 2010
BROOKSLACAYO President, Sandra Brooks, will be among the expert panelists addressing the topic of "Revolutionary Changes in Sales and Marketing Strategies" at the SBRN general membership luncheon, August 26, 2010, 11:30 - 1:15, at the Southpoint Marriott.
Sales and marketing trends through blogs, social networking and other web based networking sites are now the norm. The panel will speak to the most effective ways to market your business in 2010 and beyond.
Sandra will be joined on the panel by Brian Barquilla, Jacksonville Advantage Small Business Magazine, and Steven Kaufman, SJK Public Relations.
The public is welcome to attend. Online reservations are required for all attendees. For more information go to http://bit.ly/9LE5gl and select the "Northeast" tab or call the Small Business Resource Network at 904-620-1071.
Sales and marketing trends through blogs, social networking and other web based networking sites are now the norm. The panel will speak to the most effective ways to market your business in 2010 and beyond.
Sandra will be joined on the panel by Brian Barquilla, Jacksonville Advantage Small Business Magazine, and Steven Kaufman, SJK Public Relations.
The public is welcome to attend. Online reservations are required for all attendees. For more information go to http://bit.ly/9LE5gl and select the "Northeast" tab or call the Small Business Resource Network at 904-620-1071.
BROOKSLACAYO Moves to their new office
Posted on May 03, 2010
We are excited and pleased to announce our relocation to 7563 Philips Highway, Suite 601, Jacksonville, FL 32256, effective May 1, 2010. The telephone number remains the same: (904) 636-5085.
The larger office increases the agency's capacity and capability to expand the range of services offered by providing space for additional team members and other resources.
"We are thankful for the strong client relationships we have developed over the past 5 years and always look for new ways to add value for our clients," say Sandra Brooks, President of BROOKSLACAYO. "I am confident existing and prospective clients will immediately recognize our growing ability to meet their increasing needs for award-winning services, especially branding, social media marketing and public relations."
The larger office increases the agency's capacity and capability to expand the range of services offered by providing space for additional team members and other resources.
"We are thankful for the strong client relationships we have developed over the past 5 years and always look for new ways to add value for our clients," say Sandra Brooks, President of BROOKSLACAYO. "I am confident existing and prospective clients will immediately recognize our growing ability to meet their increasing needs for award-winning services, especially branding, social media marketing and public relations."
Agency Announces 2010 Pro Bono Publico Grant Recipient
Posted on January 26, 2010
BROOKSLACAYO is very pleased to announce that the recipient of its 2010 Pro Bono Publico Grant is We Care Jacksonville. Its mission is to serve the uninsured, low-income residents of Duval County with health care services.
"We are thrilled to have been chosen," said Sue Nussbaum, MD, MBA, Executive Director of We Care Jacksonville. "Last year we provided specialty care to nearly 2,000 Duval County residents. We hope this marketing effort will help us expand our community outreach and medical resources so that we approach serving 3,000 needy Duval County patients this year."
We Care Jacksonville was founded in 1993 and over the years has garnered the support of physicians, community volunteers, and the Duval County Medical Society. We Care Jacksonville facilitates free medical care for uninsured/underinsured patients in Duval County living at or below 200 percent of the national poverty level who cannot otherwise afford treatment.
"We received many Pro Bono Publico Grant applications — all of which were compelling. The Advisory Board evaluated, deliberated, and evaluated again to choose the grant applications they believed would have the greatest impact on the Jacksonville community," explained Sandra Brooks, President of BROOKSLACAYO.
"It was a fairly rigorous process, complete with personal interviews," Brooks continued. "Sue Nussbaum made the case for her organization when she shared anecdotal evidence of their impact on the community. A patient was unable to work due to severe back pain. We Care Jacksonville matched this patient with a volunteer specialist physician who was able to reduce the pain. The patient can now plan to return to work to lead a more productive, higher-quality life. This sort of success story makes an enormous impact on the lives of individuals in Duval County and raises the quality of life in our community overall."
While BROOKSLACAYO has donated pro bono services in the past, the formal grant process was introduced this year to reach out to all members of the non-profit community. An independent Advisory Board, none of whose members are in Jacksonville, reviewed the grant applications and determined the finalists. The agency partners interviewed finalists as part of the final selection process.
"We are thrilled to have been chosen," said Sue Nussbaum, MD, MBA, Executive Director of We Care Jacksonville. "Last year we provided specialty care to nearly 2,000 Duval County residents. We hope this marketing effort will help us expand our community outreach and medical resources so that we approach serving 3,000 needy Duval County patients this year."
We Care Jacksonville was founded in 1993 and over the years has garnered the support of physicians, community volunteers, and the Duval County Medical Society. We Care Jacksonville facilitates free medical care for uninsured/underinsured patients in Duval County living at or below 200 percent of the national poverty level who cannot otherwise afford treatment.
"We received many Pro Bono Publico Grant applications — all of which were compelling. The Advisory Board evaluated, deliberated, and evaluated again to choose the grant applications they believed would have the greatest impact on the Jacksonville community," explained Sandra Brooks, President of BROOKSLACAYO.
"It was a fairly rigorous process, complete with personal interviews," Brooks continued. "Sue Nussbaum made the case for her organization when she shared anecdotal evidence of their impact on the community. A patient was unable to work due to severe back pain. We Care Jacksonville matched this patient with a volunteer specialist physician who was able to reduce the pain. The patient can now plan to return to work to lead a more productive, higher-quality life. This sort of success story makes an enormous impact on the lives of individuals in Duval County and raises the quality of life in our community overall."
While BROOKSLACAYO has donated pro bono services in the past, the formal grant process was introduced this year to reach out to all members of the non-profit community. An independent Advisory Board, none of whose members are in Jacksonville, reviewed the grant applications and determined the finalists. The agency partners interviewed finalists as part of the final selection process.
Pro Bono Publico
Posted on November 12, 2009
We are honored to have had the opportunity to donate more than $40,000 in agency work to the benefit of 10 Jacksonville non-profit organizations in 2009. As an award winning boutique agency, we are deeply committed to contributing our stewardship to the mission-based community by providing high quality work completed by seasoned professionals to the greatest extent possible every year.
By raising the quality of materials available to the non-profit sector, it is our hope that the quality of the response - increased donations, increased volunteerism, and attracting the interest of others who in some other way can make a positive impact - also improves.
Help us Help You in 2010
We love our pro-bono clients and we want to support as many projects as possible. Our pro-bono offer extends to projects like public relations, social marketing, graphic design of posters, brochures, or an advertising campaign. We regret that we cannot provide strategy, plans, or events under this pro-bono program.
We invite you to submit your written request for consideration. Download the Guidelines for Pro-Bono Request.
By raising the quality of materials available to the non-profit sector, it is our hope that the quality of the response - increased donations, increased volunteerism, and attracting the interest of others who in some other way can make a positive impact - also improves.
Help us Help You in 2010
We love our pro-bono clients and we want to support as many projects as possible. Our pro-bono offer extends to projects like public relations, social marketing, graphic design of posters, brochures, or an advertising campaign. We regret that we cannot provide strategy, plans, or events under this pro-bono program.
We invite you to submit your written request for consideration. Download the Guidelines for Pro-Bono Request.
Graphic Design USA Awards Agency in Three Categories
Posted on September 30, 2009
BROOKSLACAYO announced today that it has been selected as a winner in the 2009 American Graphic Design Awards, presented by Graphic Design USA and sponsored by NewPage Corporation. The agency received three awards in the categories of brochures, promotions/invitations, and direct mail for Keystone Behavioral Pediatrics, The Ritz Chamber Players, and BROOKSLACAYO.
Welcome Gina Starr to the Team
Posted on August 03, 2009
A May 2009 graduate from UNF, Gina completed her senior internship with the agency. She quickly became a team contributor and a real asset to the agency's clients. Gina has especially strong skills in public relations and social marketing.
Haven Hospice Welcomes Sandra to Its Community Advisory Board
Posted on July 23, 2009
Linda Scaz, Senior Director at Haven Hospice, Jacksonville is a member of my Leadership Jacksonville (09) class and while we talked of many, many things and became friends, we also talked about the challenges of end-of-life care and how the needs can vary so widely. I have experience with hospice care in another state. I think it was helpful to share experiences with an eye toward continuous improvement. I am proud to serve on this Board because I know first-hand just how important this support can be to a family during this time.
Andres is Appointed as the Diversity Chair for AAF
Posted on July 16, 2009
For the third year, Andres is serving as the Diversity Chair for the Jacksonville Chapter of the American Advertising Federation (AAF). The AAF is the oldest national advertising trade association, representing 50,000 professionals in the advertising industry. Headquartered in Washington, D.C., AAF has a network of 200 local ad clubs across the country and serves as the "Unifying Voice for Advertising."